How to harness your creative potential...
... whatever your field of work. With six essential tips to help you kick it up a gear.
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Hi friends!
Recently I’ve been thinking a great deal about creativity. When I found success with Before I Go to Sleep, ‘being creative’ suddenly became my job. And for a while I treated it as such. Because writing, being a creative person, is not about floating through life thinking clever thoughts and waiting for the muse to show up. Right? It’s work. Surely? I believed I could only be creative whilst sat at my desk, and therefore I had to be sitting at my desk from 9am until 5pm, five days a week. Because that’s what having ‘a job’ means, right?
In fact, I had to unlearn all of that. That approach didn’t work, and in fact was counter-productive. It almost killed me. Here, then, is (some of) what I learnt instead.